L'agence de relations presse à l'ère du digital : nouvelles pratiques ...
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Face à ces défis, les agences de relations presse peuvent mettre en œuvre plusieurs stratégies pour prospérer dans l’ère du digital : Communication multicanale : Les agences de relations presse traditionnelles se concentraient souvent sur les médias traditionnels tels que la presse écrite, la télévision et la radio. Aujourd’hui ...
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