Category ""
ADVERTISING
You can access viewer engagement stats when the Analytics drawer is open on the video settings page. Along the timeline of your video, you can view viewer retention statistics in a line graph to help you determine which parts of the video are the most engaging.
In this post I outline Vimeo’s architecture and approach for delivering viewer retention analytics with millisecond-level latency, discuss how we leverage AI for actionable insights, and...
Audience retention is the average percentage of a video that people watch. If the first few seconds of your video is weak with viewer drop offs, audience retention takes a hit. To put this metric in numbers let’s say you just published a video that’s 8 minutes long.
By switching to a lower resolution during the real time editing stage, Vimeo increased the completion rate by 33%, leading to greater retention. Every company wants to be data-driven, but there are just two options to get there: hire countless more people or rely on self-service analytics.
Calculated by total time watched divided by the video’s length, averaged across all views. As of Aug 7, 2024 this metric will account for repeats and skips during viewers’ watch time. As of Aug 7, 2024, finishes are more accurate for short videos (videos less than 30 seconds long).
Our advanced live and on-demand video analytics help you understand viewer behavior and inform changes to improve future video performance. Monitor viewer behavior anywhere your videos are embedded from one, central dashboard.