BUILDING A SUCCESSFUL MARKETING STRATEGY: A COMPREHENSIVE GUIDE

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Here’s a step-by-step guide on how to build a good marketing strategy: Define Your Objectives: Before diving into marketing tactics, it's crucial to establish clear, measurable goals. Ask yourself what you want to achieve: • Increase brand awareness? Generate leads or sales? • Enter a new market? Your objectives should be specific, measurable, achievable, relevant, and time-bound (SMART).


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